Learn why Answer Engine Optimization (AEO) is the future of online discovery
Move over, SEO — it’s time for AEO: Answer Engine Optimization.
With the rise of AI chatbots and voice assistants like ChatGPT, Gemini, and Alexa, users are no longer “searching” — they’re asking questions and expecting instant answers.
AEO focuses on structuring your content so that AI-driven systems can easily find, understand, and deliver it as an answer. That means focusing on:
- Conversational content: Write the way people talk, not the way keywords read.
- Featured snippets & structured data: Help AI “see” your content clearly.
- Authority & trust signals: Ensure your site is a credible source.
In 2025, success depends on how well your brand speaks the language of answer engines, not just search engines.
If SEO helped you get found, AEO helps you get chosen.